Did you know word of mouth still sells more books than any other promotional tool out there?

Imagine you could say one sentence to an ideal reader and they'd squeal with joy in anticipation to read your book.

Imagine that one sentence being so evocative that they’d share it among their friends to spread the word about your book.

Having a one-sentence statement about your stories that captures their essence makes it so much easier for your existing fans to spread the word to new readers.

In other words, you're giving your fans an easy way to do the promotion for you.

When you share your one-sentence -- a sort of author elevator pitch -- via an ad, social media, or in-person, your listener can become immediately curious to learn more about your stories.

A curious reader will search for your books at the bookstore. A curious reader will open those books to see if they’re good.

If your books are good, that curious reader becomes a fan. Someone who buys all your other books and tells their friends to read them, too.

Once you know your author branding statement, you can turn it into a tagline that can be used in your online promotions to immediately connect with your ideal fans.

In this special video training, I’ll teach you how to attract your ideal readers and how you can increase your sales by crafting your one powerful sentence. You’ll learn to talk about your stories in a compelling, interesting, and concise way. You will learn how to create a clear message that can be passed from reader to reader and can sink into their hearts and minds.

You’ll learn the four ingredients to constructing this concise, one-sentence description of your author elevator pitch, to design a statement that easily rolls off your tongue and answers the question we receive online, at meetings, conferences, parties, and even in the grocery store checkout line: “What do you write?”

We all want avid fans, steady readers, and lots of book sales.

So, join us for this Special Training!

How to Write Your

Author Branding Statement

with Beth Barany

In this training, you’ll learn the four essential ingredients to your powerful sentence:

• The most relevant characteristics of your ideal readers

• Your genre from the perspective of the fans

• Your reader’s desired result or experience

• How you want to impact your readers

You’ll also learn:

• How to adapt your powerful sentence into a tagline

• What to do if you write in multiple genres

• How clarifying your values can power your promotions, starting with this powerful sentence

• How your branding statement can be a guide for designing your book cover, your website, and other promotional material

This webinar is for:

• Independent and traditionally published fiction authors who want to interets readers in their books.

• Novelists, short story and novella authors.
• Nonfiction writers too.

• Soon-to-be-published writers who want to prepare their author promotions now.

Listen to training and workshop your Author Branding Statement in the course.